
When | Wednesday, September 30, 2026
Where | etc.venues, 601 Lexington Avenue, New York, NY 10022
You're pushing the boundaries of what's possible in content operations. Your team moves fast, stays aligned, and delivers at scale. But you know the industry is shifting—and you want to see what's next.
That changes in September.
Join us for Aprimo Forward, a full-day summit designed for the people actually running content operations. Bring your peers. Bring your toughest questions. Get direct access to our leadership team, see what's coming next on our roadmap, and leave with a clearer picture of where your organization fits in the future of content operations.
This isn't a conference. It's a gathering of practitioners, decision-makers, and leaders who are all figuring out how to do more with their resources and move faster without cutting corners. You'll swap real-world strategies with peers facing the same challenges. You'll get unfiltered insights into what's coming next. And you'll walk away with practical, actionable ideas you can implement immediately.
Limited seats. Free to attend.
One day that could shift how your team thinks about what's possible.
AGENDA
9-10 AM | Office Hours with an Aprimo Solutions Consultant
Before the day kicks off, book dedicated 1:1 time with an Aprimo Solutions Consultant. These sessions are your chance to get focused, personalized guidance — no agenda, just answers.
Bring your questions on:
Seats are limited. Reserve your slot.
10-11 AM | Morning Keynote — The Future of Content Operations
Aprimo leadership sets the stage for the day with a look at where content operations is headed and what it means for your team.
11 AM | The Metadata Foundation: Why It Matters, How To Solve
Every AI initiative runs on metadata — and most organizations don't realize how much their metadata problems are holding them back. This session walks through core metadata capabilities and introduces Predictive Metadata: how it works, what it unlocks, and why it changes what's possible for content discovery and governance at scale.
11:30 AM | Librarian Agent Deep Dive: Configuration, Tuning, and What to Watch Out For
This is the hands-on session. We'll walk through the Librarian Agent management interface step by step how to configure it, how to tune Predictive Metadata for your organization, and the decisions that determine performance. Expect real configuration walkthroughs, tips from the field, and the gotchas worth knowing before you go live.
12-1 PM | Networking Lunch
Take a break, grab lunch, and connect with peers who are navigating the same challenges you are.
1-2 PM | Afternoon Keynote: Customer Success Stories
Hear directly from Aprimo customers on how they are scaling content operations, driving AI adoption, and delivering measurable results.
2 PM | Five Ways to Unlock the Full Power of Aprimo AI
This fast-moving session covers the five highest-impact areas to tune in Aprimo: improving reliability, driving repeatable outcomes, and scaling automation without losing control. We'll cover how to monitor AI performance, align configuration to your workflow goals, and maintain the human oversight that keeps everything accountable.
2:30 PM | Aprimo Product Roadmap and Sneak Peeks
Get an early look at where Aprimo is headed. This session pulls back the curtain on upcoming features and the thinking behind them — straight from the product team. See what's in development, what's coming soon, and how the roadmap connects to the challenges you're solving today.
3-4 PM | Closing Note & Apex Award Winners
We close out the day by recognizing standout customer achievements with the Apex Awards and sharing a few final thoughts to take back to your team.
4-5 PM | Happy Hour - Connect With Peers & Aprimo Experts
Stick around. Continue the conversations, meet the Aprimo team, and end the day with good company.

Erik Huddleston
Chief Executive Officer

Eric Leal
VP of Account Management

Prabhakar Gopalan
President & Chief Operating Officer