Don’t Miss Aprimo’s Featured Sessions
Session 1: The Next Generation of DAM: Harnessing Predictive Metadata
Track: Harnessing the Power of Metadata
Speaker: Maxwell Mabe, VP Product Marketing, Aprimo
Explore how predictive metadata transforms search accessibility and maximizes asset ROI, creating intelligent workflows that meet the demands of today’s digital environments. This session delivers actionable insights that can be applied to your DAM strategy to improve efficiency, spur innovation, and increase the value of your assets.
Session 2: Panel Discussion: Ensuring Your DAM Evolves to Match Your Changing Business Needs
Speaker: Maxwell Mabe, VP Product Marketing, Aprimo
Join Aprimo's leaders and industry experts as they dive into the realities of today’s fast-paced content landscape. Learn how to ensure your DAM evolves with your business, manages legacy systems, supports global collaboration, and meets the evolving needs of a complex content supply chain.
Key Discussion Points
- Why agility in DAM is essential for evolving business needs.
- The changing landscape of content creation, distribution, and personalization.
- The importance of metadata, especially AI-generated, in evolving DAM workflows.
- Managing digital assets for global markets and remote teams.
