Unlock the Power of AI-Driven Marketing: Live Demos, Expert Insights, and Game-Changing Strategies
June 3, 2025 at 2:15 PM MDT
From siloed processes to intelligent automation, AI is driving a new standard for scalable, efficient content operations. In this session, gain an inside look at how two global enterprises are applying AI to streamline workflows, enhance cross-team collaboration, and accelerate content creation across markets.
See how bp and Wells Fargo are transforming marketing operations by leveraging AI to modernize their content supply chains.
CEO & President, Aprimo
Speaker BioErik is a B2B SaaS CEO and board advisor with expertise in content marketing, AI, and go-to-market strategy. A data-driven leader, he drives innovation, scales high-growth companies, and mentors SaaS leaders in salestech and martech.
Marketing Ops Product Director, Wells Fargo
Speaker BioKristie Cadena Buscaglio is a strategic marketing leader with a strong background in brand development, demand generation, and go-to-market strategy. With extensive experience in the technology and SaaS space, she excels at driving growth through integrated marketing programs and cross-functional collaboration.
Global Director - Media & Content Transformation, bp
Speaker BioDoug Dryan is an accomplished marketing executive with deep expertise in digital transformation, brand strategy, and customer experience. With a proven track record leading marketing efforts at top enterprise technology companies, he combines strategic vision with hands-on execution to drive growth and innovation.
June 2–4, 2025
Visit the Aprimo Pavilion to explore AI-driven content solutions and connect with key Aprimo leaders and solution experts.
Get hands-on with the platform and see how AI is transforming content creation, personalization, and marketing performance.
CEO & President, Aprimo
Speaker BioErik is a B2B SaaS CEO and board advisor with expertise in content marketing, AI, and go-to-market strategy. A data-driven leader, he drives innovation, scales high-growth companies, and mentors SaaS leaders in salestech and martech.
Chief Operating Officer, Aprimo
Speaker BioPrabhakar Gopalan is Chief Operating Officer at Aprimo, the leading AI-powered content operations platform for enterprise marketing teams. A seasoned SaaS executive with over two decades of experience, Prabhakar has held leadership roles across strategy, revenue, and operations at companies including Cision, TeleVet, and Rackspace. At Aprimo, he is focused on driving operational excellence and scaling growth, enabling global brands to maximize the value of their content and accelerate time to market.
Chief Revenue Officer, Aprimo
Speaker BioAs CRO of Aprimo, Robert Barbieri leads global revenue strategy, sales, and partnerships, helping marketing teams unlock greater agility and impact with Aprimo’s AI-powered content operations platform. With over 20 years in marketing technology and SaaS, Robert has a deep understanding of the challenges faced by modern marketers—and a proven ability to deliver scalable solutions that drive growth, efficiency, and measurable ROI.
VP of Demand Generation & Revenue Marketing, Aprimo
Speaker BioLily Youn leads global marketing programs to drive pipeline growth and accelerate customer acquisition. With over a decade of experience scaling high-performing marketing and sales development teams at leading SaaS companies, Lily brings a sharp focus on data-driven strategy and execution. Her work is centered on helping brands streamline content operations and maximize ROI with Aprimo’s AI-powered platform.
Date: Monday, May 12, 2025
Time: 6:45 pm BST - 9:00 pm BST
Slug & Lettuce Waterloo
5 Chicheley Street, Lambeth, Greater London,
SE1 7PY
3-minute walk from Park Plaza Westminster
Bridge London.
Put your name in the running to win a free pass to the Gartner Marketing Symposium/Xpo (valued at $4500).
Don’t miss this opportunity to attend one of the most influential marketing events of the year, courtesy of Aprimo.
Take a demo with Aprimo and be entered to win!
Eligibility & Terms
We reserve the right to refuse eligibility for this promotion at our discretion. This offer is intended for qualified professionals who would benefit from our product or service. Examples of ineligible participants include, but are not limited to: Competitors, including employees of rival companies or organizations; individuals who do not meet our business criteria or are not a good fit for our services; those who attempt to abuse or manipulate the offer; and any participants who fail to complete the scheduled demo. Final eligibility decisions will be made by Aprimo.