Why Attend

The future of marketing is AI-driven. Be part of the transformation with Aprimo
Exclusive Insights – Learn how AI is reshaping content marketing and personalization at scale.
Meet the Experts – Connect with Aprimo leadership and top marketing innovators.
Live Demos & Use Cases – See Aprimo’s AI-powered content operations in action.
Happy Hour Social – Join us for food and drink. Mix. Mingle, and Relax.

Event Overview & Session Details

Unlock the Power of AI-Driven Marketing: Live Demos, Expert Insights, and Game-Changing Strategies
Featured Session: What’s Next in AI-Driven Content? How Mars & Aprimo Are Redefining the Future

12 May 2025 at 11:45 GMT

AI is transforming marketing—are brands ready? This session explores how AI-driven content intelligence and automation enhance personalization, engagement, and operations.

See how Mars and Aprimo are advancing AI-powered customer experiences and optimizing content workflows.

  • Real-time AI-powered personalization that adapts dynamically to customer behavior 
  • AI-driven insights that optimize content strategy and maximize ROI 
  • Practical steps for future-proofing content strategy in an AI-driven world
Meet Aprimo on the Show Floor

12–13 May 2025

Visit the Aprimo Pavilion to explore AI-driven content solutions and connect with key Aprimo leaders and solution experts.

Learn how leading brands are using Aprimo to scale personalization, streamline workflows, and maximize content ROI.

  • See Aprimo’s AI-powered DAM and content automation in action
  • Gain insights from real-world use cases and customer success stories
  • Schedule one-on-one conversations with Aprimo executives and product leaders
Erik Huddleston
Erik Huddleston
CEO & President, Aprimo
Erik is a B2B SaaS CEO and board advisor with expertise in content marketing, AI, and go-to-market strategy. A data-driven leader, he drives innovation, scales high-growth companies, and mentors SaaS leaders in salestech and martech.
Nathalie_De_Lemos
Nathalie De Lemos
Content Director, Mars Petcare
Nathalie is Content Director at Mars Petcare, leading digital transformation, content strategy, and MarTech innovation. She specializes in AI-driven content, personalization, and workflow optimization to enhance engagement and marketing effectiveness.
sid_chaudhary
Sid Chaudhary
Senior Leader, Experiences & Personalization, Mars

Sid is a Senior Leader in Experiences & Personalization at Mars, specializing in digital strategy, AI-driven engagement, and personalization. He leads global digital commerce and AdTech initiatives, driving data-powered strategies to enhance experiences and accelerate digital transformation.

Join Aprimo at an Exclusive Happy Hour at Slug And Lettuce Waterloo!

2025-02-26

Unwind, Connect, and Enjoy Complimentary Drinks and Food with Industry Leaders.

Request an Invite Now!

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Mix, Mingle & Relax
Date:  Monday, May 12, 2025
Time: 6:45 pm BST - 9:00 pm BST
 
Location:
Slug & Lettuce Waterloo
(3-minute walk from Park Plaza Westminster Bridge London) 
5 Chicheley Street, Lambeth, Greater London, SE1 7PY
Gartner Free Pass v2

Win a Free Pass to the Gartner® Marketing Symposium/Xpo™

Put your name in the running to win a free pass to the Gartner Marketing Symposium/Xpo (valued at $4500).

Don’t miss this opportunity to attend one of the most influential marketing events of the year, courtesy of Aprimo.

Take a demo with Aprimo and be entered to win!

FAQ
 
  • When will I receive my free Pass? We will announce the winner at 6 pm BST on April 28th, 2025.
  • What if I need to reschedule my demo? Please make sure to reschedule your demo to occur before April 28th, 2025, for eligibility.

 

Eligibility & Terms

We reserve the right to refuse eligibility for this promotion at our discretion. This offer is intended for qualified professionals who would benefit from our product or service. Examples of ineligible participants include, but are not limited to: Competitors, including employees of rival companies or organizations; individuals who do not meet our business criteria or are not a good fit for our services; those who attempt to abuse or manipulate the offer; and any participants who fail to complete the scheduled demo. Final eligibility decisions will be made by Aprimo.

Meet the Aprimo Team at the Event

Meet Aprimo’s experts and experience AI-driven marketing in action. Explore cutting-edge solutions, real-world success stories, and strategies to optimize personalization, streamline workflows, and maximize ROI. Let’s shape the future of marketing together.
GARTNER is a registered trademark and service mark of Gartner, Inc. and/or its affiliates in the U.S. and internationally and is used herein with permission. All rights reserved.