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GenAI-Powered Content Ops: A 2024 Executive Outlook

On-Demand Webinar 

GenAI-Powered Content Ops: A 2024 Executive Outlook

Key Takeaways: 

  • Discover essential steps for successful Generative AI-powered marketing. 
  • Gain real-world insights from Erik's work with leading brands. 
  • Learn prerequisites and best practices for GenAI implementation. 
  • Explore how to effectively address governance & security concerns. 
  • Prepare your organization for a content operations paradigm shift in 2024 

Join Aprimo's CEO, Erik Huddleston, as he reveals the crucial steps to successfully build, adopt, and manage a Generative AI-powered Marketing strategy in 2024.

Erik shares insights and personal experience gained from working with some of the world’s largest and most progressive brands. He focuses on best practices and lessons learned for developing GenAI proofs of concept, policies, and operational processes, as well as address how to effectively navigate potential challenges and governance issues.

This webinar isn't just about understanding GenAI; it's about embracing a content operations paradigm shift and seizing the great potential of GenAI to position yourself as a leader, shaping your 2024 strategy.

Speakers

23 Q4 Webinar Erik Session Social (1)

Erik Huddleston
CEO, Aprimo

Max Headshot

Moderator: Max Mabe
VP Digital Marketing Strategy, Aprimo

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