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HS DAM WEBINAR

From Rules-Based Workflows to Autonomous Decision-Making

Join us on Wednesday, April 8, 2026 at 12:00 PM EDT to explore how AI is transforming Digital Asset Management from workflow automation to autonomous decision-making.
AI is no longer just assisting content operations. It is beginning to act.
 
As AI becomes embedded across marketing ecosystems, DAM platforms are evolving into agent-driven systems that operate independently within defined governance guardrails. The organizations that prepare now will gain efficiency, consistency, and control at scale.
 
In this session, you’ll learn how AI agents can:
• Improve content quality automatically
• Enrich and normalize metadata at scale
• Manage asset lifecycles proactively
• Surface reuse and optimization opportunities across channels
 
Walk away with a clear understanding of agent-driven DAM, the governance implications of AI autonomy, and the operational shifts required to reach the next phase of DAM maturity.
 
Agentic DAM Diagram V2
April 8, 2026 9AM PDT / 12PM EDT / 5PM BST / 6PM CEST
Speakers
Satarupa Headshot
Satarupa Chatterjee
Senior Director, Product Marketing
Tarun Headshot
Tarun Chawla
Senior Principal Product Marketing Manager - Akeneo

What you’ll know how to do after attending

Group 1

Operationalize Agentic AI in Your DAM

Identify where autonomous AI agents can drive impact across metadata enrichment, content governance, asset lifecycle management, and proactive reuse, all within defined guardrails.

Group 1
Strengthen Governance for AI-Driven Scale
Build the metadata models, taxonomies, and governance frameworks required to ensure AI systems act with accuracy, consistency, and trust as autonomy increases.
Group 1

Evolve from Automation to Autonomous Decision Support
Move beyond rules-based workflows toward AI that monitors content quality, surfaces optimization opportunities, and supports smarter decisions across content operations.